GDPR is a complex subject. For some organisations it is a real headache, especially when it comes to communicating with their staff about what needs to be done to ensure compliance with the regulator.

What is GDPR?

The General Data Protection Regulation (GDPR) is European Union Regulation. In essence it involves the protection of personal data and the rights of individuals. It is a whole series of data privacy enactments that came into effect 25 May 2018.

What are the opportunities for your organisation?

There are many opportunities that GDPR brings for organisations that truly embed data protection as a key part of their culture. Some of the benefits include:

  • Be known as a trusted organisation
  • Win new clients
  • Retain current clients
  • Increase market share
  • Increase profitability
  • Enhance reputation

For organisations that understand how to make the most of the regulation they will gain trust and a bigger market share. After all, who wants to deal with a company that doesn’t care about whether personal data can be stolen or not?

The clock keeps ticking

Even though the clock has ticked down and passed the deadline of 25 May 2018, any time is a good time to review exactly how your GDPR communications are working. Have you made it clear to your buyers as to how you keep their personal information secure? Are your staff embedding data protection into their daily activities?

Levels of awareness

How aware of data security issues are: your Board, your staff, your interns or your volunteers? How well are you communicating with them?

Making GDPR an interesting subject

Demonstrating to the Information Commissioner’s Office (or any other Supervisory Authority) that your GDPR communications are working is essential. Demonstrating to your buyers that you secure and protect their data is also vitally important. If they do not trust you, they will not buy from you.

The challenge is that ‘GDPR’ (for many people) is a dry subject. But it doesn’t have to be. You can bring data protection to life in a variety of creative ways that accelerates understanding and engagement.


7 simple ideas to help bring Data Security to life:

  • Hold staff awareness events
  • Have regular briefings and presentations
  • Launch Debates and Competitions
  • Train staff to become GDPR Practitioners
  • Create e-books, Information Guides, White Papers and blogs.
  • Make videos
  • Live stream GDPR educational events

There are numerous ways in which you can make data security interesting to buyers, staff and stakeholders. The effort you put in will pay off as your organisation will stand out by demonstrating that you embed data security within your culture.