Paul Cook - Strategy

Specialist in Hybrid and Virtual Events   

Paul is a specialist in hybrid and virtual events. It is a keen area of interest for him and has been for more than a decade. He is the founder of the Hybrid Event Centre.

He wants his work to make a difference in the way that business events can be used for organisational growth.

Here are three of the main ways in which Paul’s work makes a difference.

Event Production

Paul has produced a number of events in the UK, Europe, USA and the Middle East. Many of these have involved pioneering new event formats and using innovative ways of evaluating participant feedback.

Paul is very much at home in producing events. In part this comes from his time working at Pinewood Film Studios, where he learnt film techniques which he brings into his events.  

Speaker Engagement 

Paul works with presenters and speakers to help them improve their speaking performance. His work involves on-boarding and mentoring speakers to ensure that they know what to expect from the virtual and hybrid environments. Paul takes a fresh approach to help create messaging that has impact.


Paul Cook has an unerring ability to get to the heart of a business and see where your real strengths lie.

He has helped me shape my offering and brand to the real needs of my target market. His eye for the significant detail, whether for website, social media, collateral or marketing content, is extremely sharp.

Paul has already made an important impact on my performance

David Clive Price


Paul’s breadth of experience and knowledge of business events is one of the key reasons that he is called in to work with organisations, whether in the private, educational, or not for profit sectors.

For some organisations, virtual and hybrid events can be a challenge. Where do they fit and how can they help a company achieve its business objectives? These are questions that Paul helps address as he works as an advisor to help develop organisations.

Contact Paul

Feel free to contact Paul by sending an enquiry via the contact form on this page. He is always happy to see how he can help.



Meeting Professionals International
Carlson Rezidor
Morgan Sindall Investments
Young Achievers Awards
Eventcamp Europe
WOF Europe